01
Hyper-targeted Search campaigns
Your ads on page one at the exact moment a prospect searches for your service. High-intent keywords, tightly themed ad groups, copy written to convert and a full set of assets: call, location, sitelinks, callouts.
Google Ads agency
Google Ads agency & PPC management: profitable campaigns, not just clicks
Every day, your prospects type exactly what you sell into Google. Adsflow, a Google Ads agency based in Paris, makes sure they find you — and become customers. Hyper-targeted Search campaigns, penny-accurate tracking and weekly optimization turn your ad budget into a measurable investment. Your dedicated Google Ads consultant runs your PPC campaigns end to end.
- From €750/month + setup
- Live within 7 days
- You own the account
All
Maps
Images
News
Your ad, right at the top
Sponsored
V
Your businesswww.your-site.com › roof-quote
Local Roofing Experts — Free Quote in 24h
Qualified roofers, fast response. Roof repair, replacement and waterproofing. Call now for a same-day visit.
Emergency leaks
Roof replacement
Our work
Call
Real accountRoofing · Jan 2026
39 conversions
€27.27cost / conversion
436clicks
Why your Google Ads campaigns underperform
You’re investing. You see clicks, impressions, a decent click-through rate. But not enough customers. The problem is almost never Google Ads itself — it’s the way the campaigns are managed.
Keywords that are far too broad
Your ad shows up on searches with zero buying intent. Every off-target click is paid at full price — and the daily budget runs dry before lunch.
Blind tracking
Without reliable tracking of calls, forms and sales, Google’s algorithm optimizes toward the wrong signals. And you end up steering by gut feeling.
An account on autopilot
Recommendations accepted in one click, no negative keywords, no ad testing: budget leaks away week after week, and nobody notices.
Our job: plug those leaks, then reinvest every euro where it pays back.
The Google Ads campaigns we run for you
We pick formats based on your market, not on what’s trendy. For most of our clients, everything starts with Search — that’s where buying intent lives.
02
Performance Max
Search, YouTube, Display, Gmail, Discover and Maps, driven by Google’s AI — provided it gets the right signals. We structure asset groups, audience signals and exclusions so PMax wins new customers instead of cannibalizing your brand traffic.
03
Local campaigns
For local businesses: precise geo-targeting, location assets, call-from-ad, plus Local Services Ads when your industry is eligible. The goal: be the first name people see in your area.
04
YouTube & Demand Gen
When it makes sense — a visual product, a long decision cycle, remarketing — we add video to build your brand and feed demand that later converts on Search.
Rock-solid tracking: every euro tied to a result
A Google Ads account is only as good as its data. Before the first euro is spent, we set up complete conversion tracking — and we test it. Google then optimizes toward real customers, not clicks.
- Clean Google Tag Manager and Google Analytics 4 setup
- Calls from your ads and clicks on your phone number
- Forms, bookings and WhatsApp messages
- Offline conversions: qualified leads and actual revenue imported from your CRM
- Consent Mode v2 and GDPR compliance
Tracked conversions
Live
Quote request formGTM → Google Ads
Primary
Call from adDuration ≥ 60 s
Primary
Booked appointmentOnline booking
Primary
Phone number clickWebsite
Secondary
Closed saleCRM import · value in €
Offline
Illustrative preview
Full management, end to end — every week
You approve the strategy, we execute. No “launch and forget” account: your dedicated specialist works on it continuously.
End-to-end management
Keyword research, account architecture, ad copywriting, setup and daily monitoring. Nothing for you to handle.
- Audit and strategy
- Campaign and ad creation
- Daily spend monitoring
Weekly, data-driven optimization
Every week we cut what doesn’t pay and double down on what converts. Decisions are made on data, never on hunches.
- Search-term review and negative keywords
- Bid adjustments and budget reallocation
- Monthly A/B ad tests
Transparent reporting
You see everything, all the time. No jargon, no vanity metrics: costs, leads and revenue.
- Dashboard available 24/7
- Monthly 30-minute review
- Replies within 24 hours, straight from your specialist
Already running Google Ads? Get a free audit
On a free call, we go through your account line by line and show you, numbers in hand, where your budget is going. You leave with an account health score, an estimate of wasted spend and a prioritized action list — whether or not you work with us.
- Campaign and ad group structure
- Search terms: how much budget goes to irrelevant queries
- Conversion tracking reliability
- Ads, assets and landing pages
- Bidding strategy and budget split
Audit report
Free
—/100
Account health score
Calculated during your audit, criterion by criterion.
Campaign structure
Needs work
Search terms
Wasted spend
Conversion tracking
Incomplete
Ads & assets
OK
Bidding & budget
To optimize
Illustrative preview
From audit to launch in 7 days
A proven process with no grey areas. At every step you know what we’re doing, and why.
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01
Audit & goals
We analyze your account (or your market if you’re starting from scratch), your margins and your customer value. Then we set one clear target: cost per lead or return on ad spend.
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02
Strategy & structure
High-intent keyword selection, negative keyword lists, campaign architecture and 6 to 10 ads written.
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03
Tracking & launch
Conversion tracking installed and tested, then campaigns go live — all within 7 days.
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04
Ongoing optimization
Search terms, bids, budgets, A/B tests: your account improves every week, not every quarter.
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05
Reporting & scaling
Monthly review, shared decisions, and budget increases only where profitability is proven.
Real Google Ads accounts, real numbers
No vague claims. These are accounts we manage today, with the numbers to match.
Screenshots taken from Google Ads accounts Adsflow manages today.
- 401 conversions generated across the 6 accounts shown, over the periods displayed
- €27.27 the lowest cost per conversion in this selection (roofing, January 2026)
- 5 different industries, from roofing to accounting
Clear pricing, no surprises
Google Ads management starts at €750 per month, plus a one-time setup fee. Your ad spend is paid directly to Google, from your own account.
Google Ads plan
Starting at
€750
per month, plus setupAd spend not included — paid directly to Google.
Full setup
- Audit of your account or market
- 1 to 2 Search campaigns
- 6 to 10 ads written
- 10 to 30 targeted keywords
- Conversion tracking
- Live within 7 days
Ongoing management & optimization
- Weekly bid adjustments
- Negative keyword additions
- Monthly A/B tests
- Budget shifted to what converts
Reporting & support
- Dedicated Google Ads (PPC) consultant
- 24/7 dashboard
- Monthly 30-min review
- Replies within 24 hours
- Initial 3-month commitment, then no lock-in
- You keep ownership of the account and data
- Need a site that converts? Ads + WordPress site plan at €3,650 for the first month
For businesses whose customers are already searching on Google
Google Ads is at its best whenever demand already exists: someone has a need, types it, compares, calls. Based in Paris, we work with businesses across France and beyond.
01
Managed account
Trades & local services
Roofers, plumbers, locksmiths, renovation: emergencies and quote requests captured at the right moment.
02
Managed account
Firms & professional services
Accountants, lawyers, consultants: high-value qualified leads, not just volume.
03
Managed account
Wellness & beauty
Massage studios, beauty salons, practitioners: a steady flow of bookings in your area.
04
Managed account
Schools, classes & coaching
Dance schools, private coaches, training programs: sign-ups, not window shoppers.
05
Managed account
Agencies & B2B services
Modeling agencies, service providers, consultancies: a predictable flow of inbound requests.
06
E-commerce
Shopping and Performance Max managed for margin, not just top-line revenue.
Is Google Ads right for every business?
No — and we’ll tell you so. If nobody is searching for your product yet (an innovation, a new brand, an impulse buy), you first need to create demand. That’s what Meta Ads is for.
Your expert
Who runs your Google Ads campaigns?
Soufiane Mabrouki, Adsflow founder — 4 years managing Google Ads campaigns, 100+ businesses supported, a team of 4 specialists.
No salespeople, no middlemen: you deal directly with the expert running your account, and every decision is explained to you.
Meet Adsflow’s founderGoogle Ads agency: your questions answered
Q.01What does a PPC agency or Google Ads consultant do?
A PPC (pay-per-click) agency — or a Google Ads consultant — designs, manages and optimizes your advertising campaigns on Google: Search, Performance Max and local campaigns. The job isn’t to buy clicks; it’s to win customers at the lowest possible cost. At Adsflow, a Google Ads agency based in Paris, a team of 4 specialists handles your account structure, keywords, ads, conversion tracking and weekly optimization, backed by 4 years of experience with more than 100 businesses.
Q.02How much does a Google Ads agency cost?
In France, Google Ads agencies usually charge in one of three ways: a fixed monthly fee, a percentage of ad spend or performance-based fees, sometimes plus a setup fee. The ad budget itself is always paid to Google. At Adsflow, management starts at €750 per month plus setup — configuration, weekly optimization and reporting included — with ad spend paid directly to Google from your own account, an initial 3-month commitment, then no lock-in.
Q.03What ad budget do I need to start with Google Ads?
It depends on your industry, location and competition, which drive your cost per click. We recommend a realistic budget — enough to generate conversions and let the algorithm learn — then scale only what proves profitable. Our ROI simulator gives you a first ballpark figure.
Q.04How quickly does Google Ads deliver results?
Your campaigns go live within 7 days, and the first clicks and leads usually arrive within days. Meaningful optimization happens over 30 to 90 days — the time it takes to gather data, cut what doesn’t convert and concentrate budget on what pays.
Q.05Do I own my Google Ads account?
Yes, always. The account is in your name and ad spend is paid directly to Google; we access it through our manager account. If you stop working with us, you keep everything: campaigns, history, audiences and conversion data.
Q.06Why hire an agency instead of running Google Ads yourself?
Because Google Ads rewards precision: account structure, negative keywords, tracking quality, bidding strategy. Google’s automated recommendations are often designed to increase your spend, not your profit. A specialist who manages accounts every day spots budget leaks and growth levers faster — and gives you your time back.
Q.07How do you choose a Google Ads agency in Paris?
Check five things before you sign: (1) the Google Ads account is opened in your name and stays yours; (2) conversion tracking is installed and tested before launch; (3) you deal directly with the expert running your account, not with a salesperson; (4) the optimization frequency is stated in writing — weekly at Adsflow; (5) the agency shows real, dated results, including cost per conversion. Adsflow, a Google Ads agency based in Paris, publishes six dated results from real accounts on this page.
Q.08Do I need a new website to run Google Ads?
Not necessarily. We review your current pages first. If they hold conversions back (slow loading, unclear message, overly long forms), we’ll recommend dedicated landing pages or our combined Ads + website plan through our web design service.
Google Ads — and then?
Advertising brings the traffic; the rest of the system turns it into revenue.
Limited spots each month
The Google Ads agency that helps you make money.
This call is free and comes with no strings attached. At worst, you’ll walk away with clear advice on what to do next.
- 4.7/5 on Google
- 100+ businesses supported
- A Google Ads expert, not a salesperson